PlanBudget
$53,441 of $270,000 spent in November, on course to come in under. $7,850 a day across 4 running campaigns.
- Target ROAS, at or overEvery campaign is judged on the sales it brings for each dollar.
- What you keepAfter the cost of the goods. Steve uses it to estimate your profit after ads.
Kept after goods and ads
Last 28 days, on your store's count. Steve steers by your goal; this is what he guards.
- New customers−$13,82260% margin, ROAS 1.4×, break-even 1.7×
- Search: coffee subscription$28,09760% margin, ROAS 2.4×, break-even 1.7×
- Holiday gift box$7,81760% margin, ROAS 2.0×, break-even 1.7×
- Win back past buyers$16,63260% margin, ROAS 3.0×, break-even 1.7×