Measurement

Your store's own count of orders, tied to the ad each visit came from. An order it could not tie is never shared out.

Orders tied to an ad, counted by your store, Oct 11 to Nov 7

7,031

Nov 7

0100200300

Oct 11Nov 7

$59.40 an order. 64% of the orders came from first-time buyers.

By network

By the ad each order's visit was tagged with; the figures above are the totals.

Network	Orders counted	Share of orders	Sales	First-time buyers
Meta	2,912	41%	$166,841	1,680
Google	3,035	43%	$173,968	1,943
TikTok	1,084	15%	$76,850	885

Meta2,912$166,841 in sales
Google3,035$173,968 in sales
TikTok1,084$76,850 in sales

Each day

Orders tied to an ad, by the network behind them, each day the store counted, newest first.

Day	Meta	Google	TikTok	Orders
Nov 7	97	80	40	217
Nov 6	92	157	38	287
Nov 5	99	166	40	305
Nov 4	97	147	35	279
Nov 3	95	161	38	294
Nov 2	98	153	39	290
Nov 1	110	86	43	239
Oct 31	102	92	42	236
Oct 30	103	169	42	314
Oct 29	102	149	35	286
Oct 28	97	172	38	307
Oct 27	99	95	41	235
Oct 26	104	100	36	240
Oct 25	110	58	39	207
Oct 24	108	52	42	202
Oct 23	114	117	36	267
Oct 22	106	110	36	252
Oct 21	101	90	37	228
Oct 20	104	104	33	241
Oct 19	103	108	39	250
Oct 18	115	55	42	212
Oct 17	117	57	38	212
Oct 16	106	110	40	256
Oct 15	101	105	41	247
Oct 14	108	104	35	247
Oct 13	101	91	39	231
Oct 12	96	95	38	229
Oct 11	127	52	42	221

Nov 7217Meta 97, Google 80, TikTok 40
Nov 6287Meta 92, Google 157, TikTok 38
Nov 5305Meta 99, Google 166, TikTok 40
Nov 4279Meta 97, Google 147, TikTok 35
Nov 3294Meta 95, Google 161, TikTok 38
Nov 2290Meta 98, Google 153, TikTok 39
Nov 1239Meta 110, Google 86, TikTok 43
Oct 31236Meta 102, Google 92, TikTok 42
Oct 30314Meta 103, Google 169, TikTok 42
Oct 29286Meta 102, Google 149, TikTok 35
Oct 28307Meta 97, Google 172, TikTok 38
Oct 27235Meta 99, Google 95, TikTok 41
Oct 26240Meta 104, Google 100, TikTok 36
Oct 25207Meta 110, Google 58, TikTok 39
Oct 24202Meta 108, Google 52, TikTok 42
Oct 23267Meta 114, Google 117, TikTok 36
Oct 22252Meta 106, Google 110, TikTok 36
Oct 21228Meta 101, Google 90, TikTok 37
Oct 20241Meta 104, Google 104, TikTok 33
Oct 19250Meta 103, Google 108, TikTok 39
Oct 18212Meta 115, Google 55, TikTok 42
Oct 17212Meta 117, Google 57, TikTok 38
Oct 16256Meta 106, Google 110, TikTok 40
Oct 15247Meta 101, Google 105, TikTok 41
Oct 14247Meta 108, Google 104, TikTok 35
Oct 13231Meta 101, Google 91, TikTok 39
Oct 12229Meta 96, Google 95, TikTok 38
Oct 11221Meta 127, Google 52, TikTok 42

What a new customer goes on to be worth

Everything a first-time buyer bought by each point after their first order, renewals included, from the store's own kept orders. Read on 20,891 new customers whose first order was Feb 11 to Aug 9.

By	Worth	Read on
30 days	$84	21,668 customers
60 days	$102	21,023 customers
90 days	$117	20,891 customers

30 days$84First order $63, 21,668 customers
60 days$102First order $63, 21,023 customers
90 days$117First order $63, 20,891 customers

A first order is worth $63 on average.

Network

Orders counted

Share of orders

Sales

First-time buyers

Meta

2,912

41%

$166,841

1,680

Google

3,035

43%

$173,968

1,943

TikTok

1,084

15%

$76,850

885

Each day

Orders tied to an ad, by the network behind them, each day the store counted, newest first.

Day	Meta	Google	TikTok	Orders
Nov 7	97	80	40	217
Nov 6	92	157	38	287
Nov 5	99	166	40	305
Nov 4	97	147	35	279
Nov 3	95	161	38	294
Nov 2	98	153	39	290
Nov 1	110	86	43	239
Oct 31	102	92	42	236
Oct 30	103	169	42	314
Oct 29	102	149	35	286
Oct 28	97	172	38	307
Oct 27	99	95	41	235
Oct 26	104	100	36	240
Oct 25	110	58	39	207
Oct 24	108	52	42	202
Oct 23	114	117	36	267
Oct 22	106	110	36	252
Oct 21	101	90	37	228
Oct 20	104	104	33	241
Oct 19	103	108	39	250
Oct 18	115	55	42	212
Oct 17	117	57	38	212
Oct 16	106	110	40	256
Oct 15	101	105	41	247
Oct 14	108	104	35	247
Oct 13	101	91	39	231
Oct 12	96	95	38	229
Oct 11	127	52	42	221

Nov 7217Meta 97, Google 80, TikTok 40
Nov 6287Meta 92, Google 157, TikTok 38
Nov 5305Meta 99, Google 166, TikTok 40
Nov 4279Meta 97, Google 147, TikTok 35
Nov 3294Meta 95, Google 161, TikTok 38
Nov 2290Meta 98, Google 153, TikTok 39
Nov 1239Meta 110, Google 86, TikTok 43
Oct 31236Meta 102, Google 92, TikTok 42
Oct 30314Meta 103, Google 169, TikTok 42
Oct 29286Meta 102, Google 149, TikTok 35
Oct 28307Meta 97, Google 172, TikTok 38
Oct 27235Meta 99, Google 95, TikTok 41
Oct 26240Meta 104, Google 100, TikTok 36
Oct 25207Meta 110, Google 58, TikTok 39
Oct 24202Meta 108, Google 52, TikTok 42
Oct 23267Meta 114, Google 117, TikTok 36
Oct 22252Meta 106, Google 110, TikTok 36
Oct 21228Meta 101, Google 90, TikTok 37
Oct 20241Meta 104, Google 104, TikTok 33
Oct 19250Meta 103, Google 108, TikTok 39
Oct 18212Meta 115, Google 55, TikTok 42
Oct 17212Meta 117, Google 57, TikTok 38
Oct 16256Meta 106, Google 110, TikTok 40
Oct 15247Meta 101, Google 105, TikTok 41
Oct 14247Meta 108, Google 104, TikTok 35
Oct 13231Meta 101, Google 91, TikTok 39
Oct 12229Meta 96, Google 95, TikTok 38
Oct 11221Meta 127, Google 52, TikTok 42

What a new customer goes on to be worth

Everything a first-time buyer bought by each point after their first order, renewals included, from the store's own kept orders. Read on 20,891 new customers whose first order was Feb 11 to Aug 9.

By	Worth	Read on
30 days	$84	21,668 customers
60 days	$102	21,023 customers
90 days	$117	20,891 customers

30 days$84First order $63, 21,668 customers
60 days$102First order $63, 21,023 customers
90 days$117First order $63, 20,891 customers

A first order is worth $63 on average.